Cartoon Close-Up is a recurring feature where I highlight Andertoons cartoon subscribers, custom cartoon clients, and customers who just buy the occasional cartoon.
This edition’s answers come from subscriber Jodi at Worducate.com.
1) Tell me a little about yourself and your job.
Jodi has a background in psychology and marketing while Jim has a background in programming and entrepreneurship. We are both currently in the process of developing several educational and gaming iPhone apps. We find it interesting and challenging to keep abreast of new technology.
2) How do you use the cartoons from your Andertoons subscription?
The cartoons from our Andertoons subscription are a great fit for Worducate SAT, our iPhone SAT study app that utilizes synonyms to help students improve their SAT and ACT scores. After studying our synonym cards of SAT vocabulary words, students are directed to a practice section. They have been hard at work learning new vocabulary words, and then they see a fun Andertoons cartoon that lightens the mood.
The Andertoons cartoons add an element of humor and irreverence to our study app, to keep students engaged while they use Worducate SAT to raise their SAT and ACT scores!
3) Please give me an example of how someone has responded to a cartoon.
Prior to using your cartoons we tried using motivational stock images, but our test audience described these with comments such as “cheesy” and “not my thing.” As soon as we switched to Andertoon cartoons, we got a much more positive response–and a few laughs! They are a much better fit for our audience of students because they show the humor in the mundane. Studying for the SATs and applying to college can be challenging and stressful. It’s important to take a moment to laugh and enjoy the process.
4) Which cartoon is your personal favorite?
I love this one! It is so funny and relatable! It also speaks to our desire to be recognized.
5) Where online can people find out more about you?
People can download Worducate SAT on the Apple iTunes store (our anticipated launch date is September 2015). We are also planning versions of Worducate to help people study for the GREs as well as to expand everyday vocabulary and aid ESL learners. You can contact us through our website, Worducate.com.
6) Do you have any questions for me?
How does it feel to know that your work puts a smile on people’s faces?
One of the weird things about being a cartoonist is the disconnect between you and the reader. A comedian gets an immediate reaction from an audience, but cartoonists mostly never get to see their work being enjoyed. You just send your cartoons out into the world to fend for themselves and hope for the best.
Occasionally, however, you get to watch someone read a cartoon of yours and it’s both terrifying (during the read) and exhilarating (when they laugh).
Thanks so much to Jodi for her time and terrific answers!
If you use Andertoons cartoons and would like to be featured here on the blog and in our monthly newsletter, drop me a line!